Bryan Kramer

Bryan Kramer

Bryan Kramer is one of the world’s foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social.

With more than 350,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject.

Bryan’s first book There is No B2B or B2C: It’s Human to Human #H2H rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number one buzzword for 2015 by The Writer.

His latest book, Shareology: How Sharing is Powering the Human Economy, published by Morgan James Publishing, made the USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. The book explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands.

Programs

Shareology: How Sharing Powers The Human Economy

Sharing has always been a fundamental human behavior that has been central to our survival as a human race. Sharing stories, processes, insights, philosophies, techniques, secrets; sharing is how we connect to each other and advance forward.

Now with technologies like the Internet, video, social media and mobile, sharing has increased its ease and scale to a global level. Information is no longer confined to geographical boundaries; proximity is no longer required to pass information from one human to another.

As humans, we need to rethink how, what, why and where we share ideas to influence and affect the direction we want for our global tribe.

You will learn:

  • Why learning how to speak “human” will make you a better sharer and communicator.
  • The Shift to the Human Economy – What is the Human Economy and what factors are converging right now to cause it.
  • The Human Business Movement – Why now more than ever are people awakened to humanizing their brands?
  • The Shareability Quotient – Tools you can use to know if what you’re sharing will resonate with who you want it to.
  • The Different Types of Sharers – Learn which type of sharer you are, and how it can connect you with others like you.
  • Building Your Personal Brand – Why owning your “Social Body Language” and personal brand has never been more critical.

Human to Human #H2H: Learn How to Speak Human, Share Human and Market Human

We’ve been trained to speak “business to business” (B2B) or “business to consumer”(B2C).

But businesses and products do not have emotion. Humans do.In Human to Human Marketing (#H2H), Bryan explores why and how communication needs to be adjusted to exude simplicity, empathy and imperfection – in the same way humans are built.

Through storytelling about his own experiences, as President of a Silicon Valley marketing firm, he delivers practical tools and steps you can use right now to connect with other humans and be better marketers, managers, and fellow members of the human race.

How Social Listening Is The Best Kept Secret of Marketing

Too many companies treat social media as if it’s a one-way conversation.They set up Twitter and Facebook accounts and then start pumping out updates.

But if you aren’t listening to what your fans, customers, critics and competitors are saying, you’re missing the whole point of social media.

The new economy is about engagement and for that, you have to listen. More importantly, there’s a real-time battle for understanding what’s in the head of your consumer right now.

The Human Firewall: Breaking Through The Content Clutter

The science behind how humans receive and accept content in a world of an exhaustive amount of content.

As content continues to come in many flavors and we continue to build on demand, the amount of content we’ve seen will double will bring back a true renaissance of creativity.

You will learn:

  • We will break down the genetics of content consumption
  • Build a working knowledge of sensory content that maps to the basic human needs.
  • Develop emotional stories that connects to the human desire to learn and grow.
  • Finally, we’ll explore cognitive technologies that are going to enable marketers to learn and predict outcomes.

Recent Appearances

  • Advocacy Advantage – November 3 – Palo Alto, CA
  • Dell World  – Austin, TX
  • Content Marketing World  – Cleveland, OH
  • EXMA – Centro Banamex, Mexico City
  • Content Marketing Conference  – Las Vegas, NV
  • Funny Biz  – San Francisco, CA
  • Social Media Strategies Summit – Chicago, IL
  • Brand Innovators at SXSW  – Austin, TX
  • Dell Unconference at SXSW – Austin, TX
  • Advocamp  – San Jose, CA
  • ICON16  – Phoenix, AZ
  • NG Omnichannel  Summit  – Atlanta, GA
  • Del lOT Discussion  – San Francisco, CA
  • Carnegie Mellon University – Pittsburgh
  • BrandX/Web Summit – Dublin, Ireland
  • Inbound – Boston, MA
  • IBM Amplify – San Diego – CA
  • Mastercard – New York, New York
  • SXSW – Austin, TX
  • IBM Interconnect – Las Vegas

Watch Bryan

A Taste of BryanGlobal keynote speaker, bestselling author and strategist who consults Fortune 500 clients such as IBM, Cisco and Pitney Bowes on humanizing business through social media.
Expert OnDigital & Technology Trends, Employees/Workforce, Social Media Business, Content Marketing & Live Video
Work With BryanSpeaker, Emcee Live Events, Brand Ambassador, Sponsorships, Workshops & Training & Content Creation
WebsiteBryanKramer.com

Accolades

Bryan hits upon the central question for business: Will marketers allow their work to become distant and automated, or will they use the new tools of digital media to craft a profession of marketing that is finally human? ~ Jonathan Cook
When you seeing Bryan speak on Shareology you’ll learn how to share your knowledge and other resources in ways that are actually helpful to others. This is a vital behavior in our increasingly complex, connected world where bad and good things can hit fast, have deeper impact and be initiated by more kinds of people. - Kare Anderson Vine Voice Emmy Winner, TED Speaker
“If you want to become an authority on the marketplace you serve, the best way to do that is to share others work. Kramer is the best at showing us how to do it and why.” – Robert Scoble, Futurist, Rackspace